In addition to organic SEO, PMC offers its clients a wide range of additional online advertising campaigns including pay-per-click and banner ads. In consultation with the client, PMC is able to create an online advertising campaign that’s highly effective in attracting new business to your company.
Pay-per-click ads, or AdWords as they’re known on Google, can be highly effective in increasing online brand presence and attracting business to your website. These are campaigns that target keywords specific to your industry and the products or services you offer. They may also be targeted to a specific geographic marketplace such as Tampa Bay, San Francisco, or Boston. We help you determine the proper keywords for such a campaign as well as advise you concerning an effective budget for the campaign.
Banner ads may also help promote your business on other popular websites such as media websites or product specific site. Depending upon your business or industry, this type of campaign may give you a competitive edge and greater online visibility.